Welcome to The Hair Firm
Your boutique wholesaler and dedicated partner in building a standout brand in the hair care industry.
With deep roots in the hair care world and a wealth of professional expertise, The Hair Firm is proud to be a family business that delivers personalised customer service to all of our cherished clients.
Our passion for the industry drives us to go above and beyond in everything we do.
Founded by industry veteran Peter Wren, who brings over 20 years of experience working with global giants like Schwarzkopf and GHD, The Hair Firm was born from Peter and his lovely wife Melinda's vision. They saw a unique opportunity in Perth's niche market to create a one-stop-shop that offers a diverse range of top-quality products and services to the hair care community. Today, The Hair Firm is the go-to supplier for all leading local salons.
Our commitment to providing professional salons with cutting-edge products, equipment, training, and unparalleled customer service has swiftly made The Hair Firm WA's premier distributor in the hair industry. We're passionate about working hand-in-hand with salons, helping them thrive and build their brands with our innovative solutions. Our love for the industry and dedication to our clients' success is at the heart of everything we do at The Hair Firm.
What We Believe
At The Hair Firm, we're not just a boutique wholesaler—we're your dedicated partners in style and success. With a deep love for the hair care industry and years of expertise, we provide quality products and personalised service with a family touch. Whether it's the latest equipment, innovative training, or expert advice, we're here to help your salon excel and your brand flourish. Let's elevate your salon experience together.
What We Promise
At The Hair Firm, we promise to deliver exceptional quality and personalised service as a proud Perth local, family-owned business. We exclusively partner with reputable brands to ensure your salon receives only the best in hair care products and equipment. Your success is our priority, and we're here to support your journey every step of the way.